154.2 M685
Subliminal. [electronic resource] How your unconscious mind rules your behavior. --
Imp / Ed.:
New York, NY, Estados Unidos : Vintage, c2012.
1 recurso electrónico (268 p.)
California series on social choice and political economy ; 18
I. The two-tiered brain. -- 1. The new unconscious. -- 2. Senses plus mind equals reality. -- 3. Remembering and forgetting. -- 4. The importance of being social. -- II. The social unconscious. -- 5. Reading people. -- 6. Judging people by their covers. -- 7. Sorting people and things. -- 8. In-groups and out-groups. -- 9. Feelings. -- 10. Self. --
From the bestselling author of The Drunkard's Walk and coauthor of The Grand Design (with Stephen Hawking), a startling and eye-opening examination of how the unconscious mind shapes our experience of the world. Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world--our perception, behavior, memory, and social judgment--is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. In Subliminal, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events--along the way, changing our view of ourselves and the world around us.
9780307378217 (print version)
9780307907448 (e-book)
Descripción basada en la versión de este registro: EBSCO 733919.
Acceso de usuario limitado a este título, 1 ejemplar disponible.
Recurso digital:
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Ludwig von Mises - Internet - Tiempo de préstamo: 3 días - Item: 203587 - (EN LÍNEA)