A course in behavioral economics. --

Basingstoke, Hampshire, Inglaterra : Palgrave Macmillan, c2012.

xvii, 247 p. : il. ; 25 cm.

9780230304543

Incluye referencias bibliográficas (p. 236-239) e índice.

Introduction. -- Part I. Choice under certainty. -- 2. Rational choice under certainty. -- 3. Decision-making under certainty. -- Part II. Judgment under risk and uncertainty. -- 4. Probability judgment. -- 5. Judgment under risk and uncertainty. -- Part III. Choice under risk and uncertainty. -- 6. Rational choice under risk and uncertainty. -- 7. Decision-making under risk and uncertainty. -- Part IV. Intertemporal choice. -- 8. The discounted utility model. -- 9. Intertemporal choice. -- Part V. Strategic interaction. -- 10. Analytical game theory. -- 11. Behavioral game theory. -- Part VI. Concluding remarks. -- 12. General discussion. --

Tomado de Amazon: "A Course in Behavioral Economics is a concise and reader-friendly introduction to one of the most influential areas of economics today. Covering all core areas of the subject, the book requires no advanced mathematics and is full of examples, exercises, and problems drawn from the fields of economics, management, marketing, political science, and public policy, among others. It is an ideal first textbook for students coming to behavioral economics from a wide range of disciplines, and would also appeal to the general reader looking for a thorough and readable introduction to the subject." --

Available to lecturers: access to an Instructor's Manual at www.palgrave.com/economics/angner containing a sample syllabus, instructor guide, sample handouts and examinations, and PowerPoint slides." --